This course is designed to provide participants with a solid understanding of the fundamental principles that underpin successful careers in both fitness coaching and entrepreneurship within the fitness industry. Participants will gain insights into the intricacies of designing effective workout programs, assessing client needs, and understanding the biomechanics of movements. Emphasis is placed on the practical application of exercise prescription, ensuring that fitness coaches can tailor programs to diverse populations. The entrepreneurial component of the course focuses on the business side of the fitness industry. Participants will learn how to set up and manage a fitness business, navigate legal and ethical considerations, and develop effective marketing and branding strategies. Financial management principles specific to fitness entrepreneurship, including budgeting and pricing strategies, are also covered.
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